FROM MARS TO EARTH
Franchisee Requirements
We’re inviting passionate entrepreneurs to be part of Mars Clothing's growth journey. Our franchise program offers a unique opportunity to own and operate your store, backed by a brand known for quality, style, and innovation.
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Minimum investment requirement (₹37,00,000)
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Suitable retail space (1000 sq. ft. in prime location)
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Experience in retail or business operations
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Ability to secure a long-term lease for the location.
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Adherence to brand guidelines and operational standards.
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Ongoing percentage of sales as royalties.
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Ability to provide necessary business licenses and permits.
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No involvement in competing businesses.
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Commitment to delivering excellent customer service.
Franchise Agreement Terms
The franchise agreement will be for an initial term of [X] years, with an option for renewal subject to certain conditions. Franchisees must meet performance standards and comply with the operational guidelines set by the franchisor to be eligible for renewal. Both parties retain the right to terminate the agreement under specific conditions, including failure to adhere to the brand standards, non-payment of fees, or breach of contract. In such cases, the franchisee must follow the exit procedures as outlined in the agreement.
Intellectual Property Protection
The franchisor’s intellectual property, including trademarks, logos, and marketing materials, must be used exclusively by the franchisee as per the guidelines set forth in the franchise agreement. Franchisees are prohibited from modifying, altering, or using any brand assets outside of the scope of the approved brand materials. Additionally, the franchisee must maintain the confidentiality of proprietary business information, such as operational manuals, product designs, and marketing strategies, to safeguard the franchisor’s competitive edge in the market.
Financial Obligations
The franchisee agrees to pay royalty fees based on a fixed percentage of the sales revenue or a predetermined amount, as detailed in the franchise agreement. In addition, franchisees are required to contribute to the brand’s national or regional advertising fund, which helps promote the brand’s presence in the market. The franchisor reserves the right to audit the franchisee’s financial records at regular intervals to ensure compliance with the agreed-upon terms and to maintain transparency in reporting.
Operational Compliance
Franchisees are expected to comply with strict operational guidelines to ensure the consistency and quality of products and services offered. This includes using only approved suppliers and adhering to the franchisee’s training program. Initial and ongoing training programs are mandatory for all franchisees and their staff to ensure that the operations align with the franchisor’s standards. Failure to comply with these operational requirements can result in penalties or termination of the franchise agreement.